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Start and Run Your Own Publishing Business with Maria Maloney

September 5, 2023 @ 6:30 pm - 8:30 pm CDT


Tuesdays, Sept 5, 12, 19 & 26, 6:30-8:30pm CST, via Zoom
Instructor: Maria Miranda Maloney

Nonmember: $125; Member: $105; Student/Vet/Mil $75




Do you want to leave your imprint on your literary community?

Do you want to run your own press or independent publishing house, but don’t know where to begin? Or are you currently in the publishing business but looking for ways to bolster your publication process, marketing, and distribution? 

In this course, we will study various successful small-to-mid-size publishers and walk through the steps of starting or growing a small press. This process will include developing a mission statement, exploring resources, producing an operating budget, creating a customer profile, and discussing distribution options. We will use these elements to build a business plan that will help you execute your vision.

This course is for anyone who has dreamed of starting their own press or is curious to explore different ways to impact their literary communities. This class is also for established publishers looking for new business ideas. 

Course Learning Objectives

  • Assess your interest and strengths to launch a publishing business. 
  • Develop a mission serving a unique, underserved, or underdeveloped niche.
  • Understand your customer and target market.
  • Integrate financial facets into your development plan.
  • Draft a business plan. 

Maria Miranda Maloney is an entrepreneur, writer, editor, and publisher. She founded Mouthfeel Press, a small for-profit, mission-driven publishing house, in 2009 in El Paso, Texas. Before launching her press, Maria worked as a consultant and project manager in public relations, sales, and small business development sectors. She has over sixteen years of experience in publishing, has coordinated publishing and writing workshops for the Wise Latina International organization, and was the Ofstad Writing Scholar at Truman State University in 2019. She has an MFA in Creative Writing from the University of Texas at El Paso and is finishing her M.A. in Publishing from George Washington University in Washington, D.C.



September 5, 2023
6:30 pm - 8:30 pm CDT
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